One good connection is better than thousands of random names

We appreciate connection requests from people with common interests to us. 

Cassie LinkedIn

John LinkedIn

Like many established LinkedIn members we get daily requests to connect and consider them in the spirit that we hope others consider our requests to connect with them. We may connect with people we don’t know personally providing we have sufficient common interests – a brief glance at our profiles will reveal these to be helping others, UK property, networking and business development and marketing using websites, list building and social media.

We generally accept invitations that are authentic and relevant to our professional interests and would normally reject invitations that:

  1. Have no picture or the image is an icon or company logo. We want to connect with “real” people, not “corporate entities”. Would you wear a face mask at a business network meeting? We display our images so why should we connect with people who refuse to show theirs? Putting a face to a name is important to us because we hope that we will meet you in person and work with you at some point.
  2. You have an incomplete or sparse profile. If you can’t take the time to list your work history, educational background, and other information that helps us learn who you really are and what you are all about, why do we need you in our networks? If we don’t know anything about you, we certainly can’t do anything for you, nor you for us.
  3. Have few connections and no recommendations. You should be immediately suspicious of invitations from people who have few if no connections. Such profiles can scream “SCAMMER.” If you are just starting your professional career, you should at least be connected with your fellow classmates and friends. Because accepting you into our networks represents at least a tacit recommendation of you to the other people we are connected to.
  4. Your invite says you’re a former colleague, or classmate, or we have done business together…and we haven’t! Well, that’s just a bad way to start a new relationship.
  5. Your connection invitation was preceded by an InMail which was essentially a sales pitch for your company or products/services. See #1 above.

How useful was this advice? Please respond below – 1 = useless; 10 = very useful.

With acknowledgement to LinkedIn member, Michael O’Donnell, Managing Director at Thesis Ventures (we are not connected) on whose guidelines our policy is based. His advice is good:

“Be real. One good connection is better than hundreds (or thousands) of random names.”

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